**Architectural Logic**: Nulls and semi-structured data require policy, validation, and flexible schemas. **Nulls**: COALESCE/IFNULL for defaults; define semantics (missing vs not applicable). Use sentinel values (e.g., -1, 'Unknown') for dimensions; document policy. **Unstructured**: Schema-on-read (Parquet, JSON); JSON_EXTRACT, from_json for extraction. Validate and handle malformed; optional chaining. **Data Quality**: Null checks in pipelines; dbt/great_expectations tests; log anomalies....
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